Saturday, November 01, 2008

The Business of Public Seminars -- Animated Summary

Paul du Toit is one of South Africa's busiest and most hardworking public speakers.

He makes a substantial income from one of his lines of business -- conducting public seminars.

He shared his secrets with the Johannesburg chapter of the Professional Speakers Association of Southern Africa (PSASA) in a one-hour workshop.

I was present, making notes. This animation is my summary of the evening. Paul graciously visited my home to record the voice track. And I did all of the painting and animating. (And editing, and everything else.)

The music is by Derek R Audette, and is used under the terms outlined on his website... http://derekaudette.ottawaarts.com/index2.php

If you're interested in how my brand of visual facilitation can add value to your event, please feel free to contact me via email on royblumenthal@gmail.com. My portfolio is at http://snipurl.com/visualfacilitation.

The seven points covered in this video are:

1. Ask yourself WHY you want to put on a public seminar.

2. Advertise well in advance of the event. Get front page or early right hand page placement.

3. For a general audience, have a topic with broad appeal.

4. An amazing venue, food, and a high-value giveaway are big drawcards.

5. Have systems. Secretarial backup. And easy-to-use internet booking tools.

6. Negotiate supplier prices. For example, venue costs.

7. Get paid 5 working days before the event.

All of the work for this was done on my Toshiba Tecra M4 tablet pc. I used ArtRage 2.5 for the painting, CrazyTalk 5.1 Pro for the animation, and Premiere Pro for the editing. The music is an edit of a track titled 'Shunned' by Derek R Audette -- http://derekaudette.ottawaarts.com/index2.php. Thanks for the music, Derek!

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